INFLATABLE PARTIES
Full branding and web platform
Inflatable Parties LLC is a family-owned and operated business that provides inflatable rentals for parties and events. They offer a wide range of inflatables such as bounce houses, water slides, obstacle courses, and interactive games. They started their business in 2020 with the goal of bringing fun and excitement to parties and events in their community and surrounding areas. They are committed to providing high-quality inflatables and excellent customer service to ensure that their customers have a great experience.
Scope of work
Branding, Webdesign, Motion-graphics animation, 3D design
Product
Product website, brand design, Logo, business card, car warp, 3D bounce house.
Behind the scenes
The goal for this project was creating the website as well as the logo and establishing the look and feel for Inflatable Parties. the idea for this was to create something that was simple but also followed several key objectives such as fun, round, bouncy, colorful, inflatable, and family-friendly. Under those guidelines, I brought some playfulness onto the logo but also made sure it was corporate facing so that it didn’t feel like a mom-and-pop shop. While the clients products are for kids, the targeted audience are parents and businesses looking to incorporate bounce houses for their family-friendly events. this insight was taken in for the website as well. Because this was a small business, we went with a simple landing page that draws the user straight to the info in a simple layout while also adding things to their user experience such as the Lottie animation of one of the bounce houses welcoming the user as well as a 3D display of the bounce house which they are drawn to interact with at the end of the page. Some of the tools I used in this project were spline for the 3D, the Lottie plugin with After Effects, Adobe Illustrator, Photoshop Figma and WordPress.
